Before IE7 and Office 2007 Beta 2 I used Attensa to bring RSS Feeds into Outlook, I liked the product and I’m still on their mailing list, they just sent me a link to their white paper “Enterprise RSS: the center of attention” and it’s useful reading for anyone asking what RSS means for internal information, and the management of information overload.
Their blog links to a report on RSS by Jupiter Research which says
63% of companies with over US $50M in revenue expect to use RSS by the end of 2006
In May 2006 when the report was produced, only 29% of these companies were using RSS.
48% of companies who are doing RSS are spending $250K or more
With support in IE7 for RSS feed discovery and retrieval, Outlook 2007‘s ability to be a great reader for those feeds, and Sharepoint 2007’s ability to make any list an RSS feed, implementing RSS solutions is going to be both cheap and easy for a lot of customers. I predict now that as RSS becomes more widely available users will begin making demands for RSS couched in terms like:
Don’t fill my inbox with a hundred bits of new information
Don’t save up 100 bits of news and send me a huge news letter
Don’t expect me to visit your web site to see if there is new information.
Don’t Mail me lists of links to your web site either
Do allow me to carry your information on my laptop when I’m disconnected
All solved by RSS.
Tagged as RSS
This post originally appeared on my technet blog.
